It is true that every woman is beautiful with or without makeup. But it is also true that the right shade of lipstick can make a very powerful statement. Makeup always leaves you feeling more confident. This is also the reason why the top cosmetics brands are endorsing their brand to attract Indian customers. The Indian cosmetic market is estimated to be Rs.80,500 crores where a lot of makeup brands focus on premium quality now.
Also, the best beauty products in India are giving women utmost confidence about their looks by making them look flawless. Nowadays, cosmetics are not only limited to foundations and lip colors. They are more than that. Skincare, makeup removals, primers, etc are also holding the same position. Let’s have a look at the top cosmetics brand that has made a mark among the customers over the years-
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1. MAC
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Makeup Artists Cosmetics is a cosmetic manufacturer founded in 1984 in Toronto.
Frank Toskan and Frank Angelo are the founders of MAC. This is one of the most popular cosmetics brands in world among all ages, sex, and races as well as among the makeup artists working backstage and on movie sets, the brand has everything to cover. Also, they have recently launched their skincare products that are gaining popularity too.
2. MAYBELLINE
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Maybelline was founded in Chicago in 1914 by Thomas Lyle Williams and has been a subsidiary of French cosmetics company L’Oréal since 1996. Maybelline was the first company to introduce dark black mascara in the cosmetics industry.
Maybelline has a wide range of products in the Indian market like eye shadow palettes, concealers, lipsticks, nail paints, etc.
3. LAKME
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Lakmé is an Indian cosmetics brand which is owned by Hindustan Unilever. It’s the top most rated brand amongst the Indian companies with the stunning Kareena Kapoor as brand ambassador. It was started as an alternative to the expensive foreign cosmetic brands with more affordable and better quality products. The brand keeps in mind the Indian skin type and skin tone.
Lakme has also dabbled in other range of products like hydrates, serums, lotions, sunscreen, kohl, palettes, etc which are worth trying.
4. L’Oréal
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L’Oréal is a French-based cosmetics brand founded in 1909 with its headquarter in Clichy. It is the world’s largest cosmetics company and has developed activities in the
field concentrating on hair color, skincare, sun protection, make-up, perfume, and hair care. Deepika Padukone is the brand ambassador of L’Oréal in India.
5. Revlon
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Revlon is an American multinational cosmetics company founded in New York in the year 1932 by two brothers Charles Revson and Joseph Revson. They started with a single product, a new type of nail that is made using pigments instead of dyes which are healthier, long-lasting, and affordable at the same time.
Revlon has multiple other products in the Indian market such as mascaras, lipsticks, foundations, compacts, etc. which have gained a lot of popularity amongst teenagers.
6. The Body Shop
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The Body Shop International Limited, trading as The Body Shop, is a British cosmetics, skincare, and perfume company. It was founded in 1976 by Anita Roddick. The body shop is a 100% vegetarian beauty product as one of the trusted brands in India for luxury yet pocket-friendly cosmetics. Their basic vision was to sell products with ethically sourced, cruelty-free, and natural ingredients. It was later taken over by L’Oréal in 2006 after it gained popularity.
